Team Lead Video Marketing (f/m/x) - #2174460

Team Lead Video Marketing (f/m/x)

Company Description

Autohero is Europe’s largest independent used car dealer, revolutionizing the way customers find and buy cars. As part of the Auto1 Group, we are disrupting one of the largest industries still dominated by traditional players. With our unique online and offline presence, we offer customers a seamless, transparent, and hassle-free car-buying experience




Our pioneering team of marketing experts uses data-driven insights to run efficient performance marketing campaigns and improve the customer journey. We operate all acquisition marketing and conversion optimization activities fully in-house, giving you the best environment to learn and grow




We are looking for a Team Lead Video Marketing (f/m/x) to join our Autohero Marketing Team. In this role, you will take full ownership of our brand advertising activities on YouTube—one of our core customer acquisition channels—and beyond (e.g. DV360, The Tradedesk etc.). This is a unique opportunity to have a direct and significant impact on the growth of Autohero across Europe. By combining deep operational expertise with a strong business understanding, you will develop and execute tailored strategies that drive measurable results and scale our customer base profitably




Join us and let’s conquer the automotive market together!

Your new Role

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  Develop and execute YouTube campaign strategies tailored to the used car sales industry, leveraging deep knowledge of campaign types, targeting options, and audience segmentation to drive measurable results
  
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  Build and lead a high-performing team by establishing scalable processes and structures that ensure flawless campaign execution and continuous improvement
  
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  Analyze campaign performance in detail to establish clear cause-and-effect relationships, assess ROI, and translate insights into actionable strategies for growth
  
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  Collaborate with the copywriting team to co-develop compelling creatives that resonate with target audiences, based on a sophisticated data understanding of customer behavior, market trends, and competition
  
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  Expand into additional video environments via programmatic such as DV360, Tradedesk, Amazon, ensuring a seamless integration of these platforms into the overall marketing strategy
  
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  Foster a culture of innovation and learning by encouraging constant testing, iteration, and adaptation to identify new growth opportunities and stay ahead of industry trends
  

Your Skills

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  Proven expertise in managing YouTube Ads campaigns, with a deep understanding of all campaign and targeting types
  
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  Strong leadership skills, with experience building and mentoring high-performing teams
  
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  Analytical mindset with the ability to assess campaign performance, establish cause-and-effect relationships, and drive data-informed decisions
  
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  Strategic and creative thinker, capable of developing tailored advertising strategies and collaborating on impactful ad creatives
  
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  Highly organized and detail-oriented, with the ability to manage multiple campaigns and projects simultaneously
  
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  Fluent in English; proficiency in another European language such as German, Spanish, French, or Italian is a plus
  

Our Offer

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  Once a unicorn, now a listed public company, be part of our success story!
  
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  We invest in your personal and professional growth with a dedicated education budget for online courses, conferences and trainings
  
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  More than 90 different nationalities make up for a truly international and diverse working environment
  
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  We offer discounts on well-known brands like Flaconi, Bosch, Apple and Sky, as well as special offers on used cars for you, your family and your friends
  
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  Your work-life balance and working from home are part of our culture, so we offer you working from home options, flexible working hours and 30 days of vacation
  
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  Stay Mindful! We believe that mental well-being is crucial for your personal and professional success. Release tension with free access to Headspace!